[Webinar] The Future of Social Analytics: Image Recognition and Analysis

There are over 1.8 billion images posted to social media channels like Twitter, Facebook, Instagram, Tumblr, and Whatsapp every day. This shift towards photo sharing and image-based social networks has enabled a more holistic understanding of ad campaign performance, consumer audiences, and identifying influencers. But these new channels and style of communication (often lacking textual references), which account for nearly 85% of all social media posts, can pose problems for many of the traditional social media analytics and listening platforms.

In this webinar Crimson Hexagon's Errol Apostolopoulos, SVP of Product Management and Susan Etlinger, Industry Analyst at the Altimeter Group discuss:
  • new trends in image analysis and recognition, 
  • examples of how brands are using these new technologies,
  • Crimson Hexagon's image analysis and recognition tool,
  • how this new technology is impacting the understanding of consumer audiences and important business decisions. 

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